TOTD: ‘This Town’ – Jeremy Loops
Jeremy Loops is an unstoppable musical force following a series of releases that have amassed him over 180 million streams and growing. Now, Jeremy comes full circle to celebrate one of the most significant and influential moments in his life … a collaboration with the legendary Ladysmith Black Mambazo. The new Souvenirs EP features the momentous This Town single with Ladysmith Black Mambazo and unites generations of South Africans through their shared love of music.
“We would like people to get a sense of self-worth from the song and to be encouraged to work towards what they want in life and be patient and know that it will all work out in the end and don’t be shy to ask for help if things are tough.” – Ladysmith Black Mambazo
As one of the most iconic vocal groups in the world, Ladysmith Black Mambazo formed in the 60’s to create traditional world music with energetic, uniquely spirited harmonies. Throughout their celebrated career, the group have won five Grammy awards and seventeen nominations for music that honors their proud heritage. Jeremy Loops’ special bond with the group formed from an upbringing that brimmed with musical curiosity and included Graceland, the Paul Simon album that was inspired by and widely features Ladysmith Black Mambazo. His first experience of the astounding vocal power in Ladysmith Black Mambazo ended in tears for the young creative who was left in complete awe.
As a self-taught musician, Jeremy’s South African background was filled with sunshine-soaked melodies, a love for surfing and constant Bob Dylan-esque experimentation. When he’s not writing or singing, Jeremy finds inspiration in environmentally leaning work such as his co-founded eco-initiative, Greenpop. A much-loved household name in his home country, Jeremy’s mountain of successes include collaborations with world-renowned acts like Ed Sheeran, Simone Felice (The Lumineers), Jake Gosling (Shawn Mendes), Tobias Kuhn (Milky Chance), and Carey Willets (Dermot Kennedy).