radio-days

Radio Days
“Higher”

radio-days

Right now, we feel like the prettiest person at the proverbial ball. See, this precise moment in time is arguably the most sociable (or possibly sociopathic, depending on who you are and therein how you are looking at it) period in the music industry calendar. Yes, it is Christmas Party season. Have you kissed enough ass of the right people that you’ll make it to their much-lauded free booze zone and thus you can mingle and be seen mingling with the right minglees? Or have you fallen out of favour with the proverbial powers that be – too much ass has been left unkissed for a 12 month period – and so the only music industry Christmas cheer you’re likely to get is an instagram of someone proposing to clean their equipment with the latest Now That’s What I Call Music (are they actually up to a billion now? We stopped counting and/or caring somewhere between NTWICM 35 and 40, mainly because the internet happened and we also realised they’re full of music we hate). Probably taken at one of the Christmas Parties you’re missing out on. If it sounds like we have a chip on our shoulder about this, we will whole-heartedly admit that we once were an absolute product of our environment and indeed, once upon a time, we used to give a shit about this sort of thing. We’re just finding it slightly ironic that at a time in our lives where we value chilling out above and beyond most other things, that this would be the time that we’re rather flatteringly being invited to all sorts. Whilst we bask in the size of our own head and the ego that it is barely able to keep in containment, let’s listen to Holland’s premiere indie-pop outfit Radio Days and their new effort Higher which conveniently fits in with our subjective theme of our ego as today’s Track Of The Day. Radio and streaming platforms, it seems, fucking love this lot. They’ve been getting some love from the BBC people as far as these shows are concerned, and a guy (presumably a constituent member of the band) called Ruben mentioned that they’ve recently signed a sweet publishing deal with Warner/Chappell.  And so on and so forth. But is the music any bloody good? Well, we can dig it. Whilst we’re personally enjoying a musical resurgence from 10 years ago – around about the sort of time we would obsess about Christmas Party invites (or our personal lack thereof) – this fits in rather nicely in a similar vein to The Klaxons, Passion Pit, Of Monsters & Men and MGMT.


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